Idaho Association for the Education of Young Children (AEYC) is a brand that aims to provide quality early learning opportunities for all children in Idaho. They bring together communities, leaders, parents, providers, and educators who share this belief. The organization understands that the early years are crucial for a child's brain growth and overall development, laying the foundation for future learning.

Idaho AEYC is dedicated to improving the quality of child care and raising awareness about the importance of early education. Their vision is for all children to thrive, whether at home, in child care, in the classroom, or with their caretaker, teacher, or family. With a mission to advance Idaho's early learning profession, Idaho AEYC advocates for children, families, and those who work on behalf of young children.

The brand's core values include Education, Professionalism, and Respect. Idaho AEYC carries out its work through various projects, groups, and collaboratives, all aimed at achieving its goals. With a commitment to excellence, innovation, transparency, and equity, Idaho AEYC promotes collaborative partnerships to ensure diverse participation and more effective outcomes