Kit Radar is a new and innovative brand that aims to cater to cyclists, runners, and gym enthusiasts who are tired of the same old brands and repetitive products. Founded by Dr. Bryan Roberts and Peter Smith, both of whom have extensive experience in the sporting goods industry, Kit Radar seeks to highlight and celebrate the underdogs - the small brands that are creating the most innovative and high-quality equipment but lack the marketing budget to promote themselves.

At Kit Radar, you will find an array of new, niche, and startup brands, as well as successful crowdfunding projects and unique gadgets. We offer a wide range of products, including clothing, accessories, and much more. Our team also runs an Ambassador Review Program, where customers like you have the opportunity to test and review these brands.

We carefully curate our selection based on customer feedback, ensuring that we only stock the best products. Our mission is simple: to guide you through the ever-evolving landscape of sports technology by providing the best products for your specific needs. We believe that the future of sport lies in technology, and that technology is best represented by startups.

With over 5,000 new sports brands launching each year, we are constantly updating our offerings to bring you the latest and most innovative products. If you have any questions or need assistance, please do not hesitate to reach out to us. We value your feedback and are committed to making your experience with Kit Radar exceptional