Lasso is a brand that offers innovative and high-quality products designed to help you move better every day. Specializing in socks, Lasso provides a wide range of options to suit different needs and preferences. Their collection includes low tab socks, crew socks, knee high socks, and grip socks, each designed to provide specific benefits depending on your use case.

Whether you're looking for improved circulation, ankle support, relief from foot and ankle medical issues, enhanced athletic performance, muscle recovery, or relief from plantar fasciitis, Lasso has you covered. Founded by Partha, who experienced an ankle injury while playing basketball, Lasso was born out of frustration with the limited recovery options available. With a background in biomedical engineering, Partha created socks that replicate the benefits of traditional ankle taping or bracing but in a comfortable and visually elegant everyday-wear solution.

Lasso has gained recognition and support from notable investors, advisors, and medical professionals who believe in the brand's mission. Their range of products, coupled with their commitment to innovation and customer satisfaction, makes Lasso a go-to brand for those seeking confidence and comfort in their daily movements