JX Ranch Natural Beef is a family-driven brand located in Tucumcari, New Mexico. As a dedicated husband and wife team, they are passionate about providing high-quality, all-natural beef to their customers. Their ranch follows regenerative and holistic range management methods, ensuring that their cattle are raised on native pastures in a sustainable manner.

Tom, with a background in Range Management, brings extensive knowledge and experience to the ranch. He has successfully implemented Allan Savory's Holistic Resource Management principles, making him an expert in grazing and drought management. Additionally, he is a Qualified Broker, specializing in selling New Mexico farms and ranches.

Mimi, born in Sweden, fulfilled her lifelong dream of becoming a cowboy by moving to New Mexico and immersing herself in ranch life. Through hands-on experience and continuous learning, she has acquired valuable skills in maintaining windmills, fences, and pipelines, as well as working with and caring for cattle. Together, this dynamic duo is dedicated to sharing their good beef with customers like you.

By choosing JX Ranch Natural Beef, you can enjoy delicious, sustainably-raised beef while supporting a small family ranch committed to preserving the land