Lifetouch's asset
Lifetouch

@lifetouch.com

Family & School Photography Company

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About

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Lifetouch, headquartered in Eden Prairie, Minnesota, is a renowned provider of photography services, primarily focusing on capturing school and family portraits. The company was founded in 1936 by Eldon Rothgeb and R. Bruce Reinecker and initially operated as National School Studios (NSS).


Over the years, Lifetouch expanded its services and client base, becoming a leading name in the photography industry. Lifetouch's headquarters, located in Eden Prairie, serves as the central hub for the company's operations. The facility houses various departments, including management, customer service, and production.


The headquarters also act as a base for Lifetouch's extensive network of photographers and sales representatives spread across the United States. The company offers a wide range of products and services, including school portraits, yearbooks, sports photography, and church directories. Lifetouch employs skilled photographers who travel to schools and various institutions to photograph students, staff, and events.


Additionally, the company operates a user-friendly online platform that allows customers to view and order their photos conveniently. Internationally, Lifetouch has an extensive presence in Canada through its subsidiary, Lifetouch Canada. The subsidiary operates independently and delivers photography services to schools and families across the country.


Additionally, Lifetouch has established partnerships with various organizations, educational institutions, and businesses to expand its reach and offer customized services tailored to their needs. Lifetouch's market position is highly commendable, with a significant presence in the photography industry. The company leads the market in school and family photography, capturing countless memories for generations.


Its reputation for quality, reliability, and customer-centric approach has contributed to its success and enabled it to maintain a strong foothold in the industry. In terms of global sales, Lifetouch has consistently demonstrated strong performance and growth year after year. Its innovative products and comprehensive services have helped the brand stand out amongst its competitors.


Notable achievements include being recognized as the world's largest employee-owned photography company. Currently, Lifetouch continues to evolve its product lineup and embraces technological advancements to stay ahead in the industry. The brand constantly explores new opportunities for expansion and remains committed to providing exceptional photography experiences to its customers.


Overall, Lifetouch has firmly established its presence in the United States and Canada, delivering high-quality photography services to schools, families, and various organizations. Its strong market position, innovative approach, and commitment to customer satisfaction make Lifetouch a brand to be reckoned with in the photography industry

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Company Type

Public Company

Company Size

5001-10,000

Year Founded

1936

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