Lonsdale Group is a brand dedicated to helping CEOs of Micro Cap companies achieve optimal liquidity in their company's stock. Led by Founder and CEO, David Lonsdale, they offer bespoke investment and advisory services to public and private companies. They understand the challenges CEOs face in bringing liquidity to their company's stock, both internally and externally.

Internally, the board of directors, investors, and employees all want to see the stock appreciate and trading volumes increase. Externally, reaching investors and delivering the right message can be a daunting task. Lonsdale Group recognizes that Wall Street and institutional money are not interested in Micro Cap companies.

Instead, they focus on engaging retail investors, utilizing digital marketing and social media platforms. Their Communication and Promotion Strategy includes reaching out to various channels such as bloggers, analysts, small cap 'rags,' newspapers and publications, social media platforms like LinkedIn and Twitter, business radio, customers, and distribution channels. By crafting a well-executed plan, Lonsdale Group ensures that the right retail investors hear the CEO's message, thus improving market liquidity and broadening awareness of the company