Maisel & Friends is a traditional family-run brewery that prioritizes the use of top-quality ingredients and the highest standards of quality. Known for their Maisel’s Weisse, a refreshing Bavarian wheat beer, they capture the essence of Bavarian culture, the blue and white skies, and the summer refreshment like no other beer can. Renowned by beer enthusiasts not just within Bavaria but worldwide, Maisel’s Weisse represents social gatherings, enjoyable beer garden visits, and a relaxed holiday atmosphere.

With a strong focus on using the best ingredients and ensuring traceable origins, we, as a family business, have been brewing premium beer specialties in Bayreuth for four generations. Our brewmasters and brewers approach their craft with passion and dedication. For us, Weissbier is more than just a beer, it is a way of life.

Explore our range of Maisel’s Weisse, including Original, Leicht, Alkoholfrei, Dunkel, Kristall, Bajuwarus, and Bayerische Edelreifung. Visit Maisel's Bier-Erlebnis-Welt for a unique beer experience or join us at Maisel's Weissbierfest and the FunRun event. Become part of the Maisel & Friends family and indulge in our rich brewing tradition, values, and commitment to quality