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MMR Research is a global consumer market research agency that specializes in food, beverage, personal and household care research.
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MMR Research is a global consumer market research agency specializing in food, beverage, personal, and household care research. As a leading global consumer and sensory research agency, MMR helps brands of all sizes create more powerful user experiences. Through genuine sector expertise and industry-leading consumer research solutions, MMR works tirelessly to engineer sensory experiences that perfectly align with a brand's promise.
From branding and innovation to product development and retail strategy, MMR provides comprehensive solutions to ensure brands take off and make a real commercial impact. With a global network of sensory experts, MMR enables successful brands to deliver compelling and believable experiences across product, packaging, and brand. Their services include sensory research, product development and testing, packaging development, concept development and testing, brand strategy and development, and range and portfolio optimization.
MMR is the go-to partner for brands looking to understand consumer complexity and create memorable and distinctive brand experiences
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