Natrel Health, based in Parsippany, NJ, is a unique brand that challenges the traditional pharmaceutical advertising model. They understand that relying solely on product features and benefits is only part of the story. Natrel combines intellect and emotion to create meaningful connections with their audience.

Natrel believes in the power of making connections. According to the Meaningful Brand Index report, 73% of all brands could disappear and consumers wouldn't care. However, Natrel knows that shared values are a primary reason for a strong brand relationship, as stated by the Harvard Business Review.

Natrel's approach is guided by an inspired process called Bilateral Branding. This proprietary process is comprised of four essential elements: drivers, foundation, expression, and connections. By tapping into intellectual drivers and emotional influences, Natrel ensures their brand has the most impact on decision-making, as 90% of decisions are made subconsciously.

Discover the unique approach of Natrel Health and experience the meaningful connections they can help you create. Connect with them today