Niantic's asset
Niantic

@nianticlabs.com

Niantic builds augmented reality platform for current and future generations of AR hardware.

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About

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Niantic is a pioneering brand that specializes in creating real-world augmented reality (AR) games and apps. With a mission to encourage people to explore the world, they have produced popular hits like Pokémon GO. Niantic believes that AR has the power to enhance our lives by nudging us out of our comfort zones and connecting us with the world around us.


One of their notable initiatives is the development of a mapping platform that allows developers to anchor digital content to the physical world. With the support of their community, Niantic is tackling the challenge of creating a detailed and precise map, down to the centimeter, to enable immersive AR experiences. Niantic has also opened up their platform, called Lightship, to empower creatives and developers to build their own AR experiences.


This scalable platform supports hundreds of millions of users and runs on billions of iOS and Android devices, alongside the Unity framework. To foster collaboration within the industry, Niantic invites individuals and companies to join their network of portfolio companies and industry experts. By becoming a managed partner on Lightship, partners gain access to new features and receive personalized support.


Join Niantic on their mission to create an inclusive and engaging real-world metaverse. Let's explore, create, and build together

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Company Type

Privately Held

Company Size

501-1000

Year Founded

2011

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