North Point Brands is a leading parent entity in the outdoor industry, overseeing two renowned brands: Cheeky Fishing and Wingo Outdoors. Situated in North Adams, Massachusetts, both brands operate side by side within the NPB headquarters. With a focus on product innovation, customer service, and sustainability, NPB strives to expand its range of fishing and outdoor products.

Cheeky Fishing, established over a decade ago, revolutionized fly fishing equipment by offering high-performance and durable products at affordable prices. Their vibrant color, sleek design, and smoothest drag set them apart, catering to anglers of all backgrounds and budgets. Embracing pillars of education, inclusion, and problem-solving, Cheeky ensures a seamless experience from product development to top-tier customer service.

In a similar vein, Wingo Outdoors started as a fly fishing brand but has since grown beyond, catering to customers who embrace the intersection of outdoor and dog life. Their products are inspired by various landscapes, connecting customers with their outdoor passions. Both brands share a commitment to environmental conservation.

Cheeky is a proud member of 1% For the Planet, dedicating 3% of their sales to protect the planet's waters. Meanwhile, Wingo Outdoors contributes 3% of every sale to conservation causes, safeguarding wild places and animals. By choosing these brands, customers actively support these conservation efforts.

North Point Brands, housing Cheeky Fishing and Wingo Outdoors, is your go-to destination for quality outdoor products that emphasize innovation, customer satisfaction, and sustainable practices