ParadigmPlus is a leading marketing communications brand based in Pune. With a humble beginning in 1999, starting from a small agency in the outhouse of a bungalow, the brand has grown to become a trusted name in the industry. Their passion for helping clients grow through perceptive communication solutions has driven them to constantly evolve and adapt to the changing media landscape and consumer mindsets.

In 2010, ParadigmPlus launched its digital division to enhance its mainline advertising capabilities and deliver innovative solutions for brands in the rapidly changing digital marketplace. To provide a strategic advantage to clients, the brand developed a comprehensive brand planning tool called 'In8'. This methodology, created in collaboration with industry experts, enables them to decode client needs and identify gaps in eight logical steps, resulting in powerful creative expressions that make a lasting impact.

With 'In8', ParadigmPlus has successfully delivered impactful solutions for brands across various sectors. ParadigmPlus is led by passionate individuals, including Ashika Sarkar, the Founder and Director. She started the agency right out of college and has since partnered with numerous clients to achieve their strategic objectives and drive remarkable growth.

Ashika's dedication and achievements have earned her prestigious awards and recognitions, including the 'Icons of Pune' award and being featured in the 'Pune's Most Powerful' list. Co-founder and Director, Rajat Sarkar, brings endless energy and positivity to the agency. With his vast experience and leadership skills, he has played a crucial role in building capabilities within the agency and fostering long-lasting relationships with clients.

Overall, ParadigmPlus is a brand that combines passion, expertise, and innovation to deliver exceptional marketing communication solutions for brands across industries