Parent Zone is a parenting organization with a mission to improve outcomes for children in an increasingly digital world. Founded in 2008, we challenged the exclusive and out-of-touch nature of the parenting sector and aimed to understand what parents and families really needed. Today, our team, including our CEO and founder Vicki Shotbolt, works tirelessly to support families across the UK and beyond.

At Parent Zone, we believe that every family needs support because parenting is hard. We sit at the heart of digital family life, offering resources and services to help parents navigate the struggles, magical moments, and complexities of modern family life. We pride ourselves on being there for ordinary parents, maintaining our independence and values.

We are agile enough to adapt to the needs of all parents and the digital world. As a social enterprise, we offer free services and resources to parents, families, and professionals. We work locally, nationally, and internationally, collaborating with schools, tech firms, and government departments to push for change and support families.

From in-person training to online safety resources, wellbeing advice, and research into the effects of digital on family life, we deliver our work in various ways. Collaboration is at the heart of what we do, and we welcome partnerships to further our mission. If you have any questions, ideas, or media inquiries, please reach out to us.

Together, we can make a difference in the lives of ordinary families facing ordinary - and sometimes extraordinary - challenges in an increasingly digital world