PetMediaGroup is a Stockholm-based startup that specializes in developing, launching, and acquiring market-leading pet and horse marketplaces across Europe. Our main objective is to enhance trust, safety, and convenience in the process of buying or selling pets through the use of technology, infrastructure creation, access to capital, and innovative business models. Co-founded by Eyass Shakrah and Axel Lagercrantz, who identified the need for a more reliable and secure pet marketplace, the company partners with and acquires well-established brands in the industry.

With a team of 67 experts, including a majority of engineers, PetMediaGroup operates profitably and has a strong market presence. We facilitate the adoption of approximately 1. 5 million pets each year, providing them with new loving homes.

Backed by renowned investors such as Otiva, Back in Black Capital, Aligned VC, and Verdane Capital, we are committed to leading the modernization of pet marketplaces throughout Europe. Contact us today to learn more about our partnership opportunities!