Potsdam Consulting is a renowned and esteemed brand that was established in 2009 by Univ. -Prof. Dr.

-Ing. Norbert Gronau with the aim of transferring research findings into practical applications. At the core of their consultancy services lies the enhancement of their clients' competitiveness, value creation, and adaptability, without merely focusing on selling comprehensive consulting services.

Prof. Gronau, the founder of Potsdam Consulting, heads the Application Center for Industry 4. 0 at the University of Potsdam.

He is also the editor of the ERP Management journal and a full member of the German Academy of Engineering Sciences (acatech). Additionally, as a Principal Investigator at the Weizenbaum Institute for the Connected Society, he advises the German government on matters concerning the internet and society. Prof.

Gronau frequently delivers guest lectures at esteemed institutions such as the Hong Kong Polytechnic University and the Stellenbosch University in South Africa, where he has been appointed as a Research Fellow and a Professor Extraordinary in 2017 and 2021, respectively. Furthermore, he regularly serves as a keynote speaker at prominent events. If you are interested in a keynote delivered by Prof.

Gronau, please contact Ms. Gartenschläger