Rapid Blue is a production powerhouse that has been making waves in the industry since its establishment in 1993 by Duncan and Kee-Leen Irvine. With a strong emphasis on passion, strategic thinking, innovation, quality, and deep audience insights, Rapid Blue has grown into a leading brand in the television production industry. They are known for infusing global hits with local flavor, creating authentic brand experiences, and developing original content.

Their impressive portfolio includes popular shows such as Dancing With the Stars, The Bachelor, Family Feud, Got Talent, Shark Tank, Come Dine With Me, Love Island, and I’m a Celebrity Get Me Out of Here. Rapid Blue is renowned for its creativity, agility, and ability to find innovative and cost-effective solutions to content challenges. Whether it's producing television shows, offering production services, or developing content aligned with a brand's marketing strategy, Rapid Blue's expertise and world-class networks ensure that they deliver content that makes a measurable difference to their clients and their audiences.

As a strategic partner of BBC Studios, Rapid Blue has produced hit shows like First Dates, Come Dine With Me, and Homegrown Tastes South Africa. They have exclusive representation rights for BBC Studios' premium brands such as Dancing With The Stars, The Weakest Link, and The Great Bake Off. With a team of experienced professionals, including Managing Director Ziyanda Ngcaba and Head of Television Kim Thwaites, Rapid Blue is dedicated to reflecting the African narrative and producing outstanding television content.

In addition to their television production expertise, Rapid Blue excels at turning content into personalized and accessible experiences on online and mobile platforms. They have a strong track record in adapting on-air content for online consumer extensions and original experiences, catering to mobile-conscious audiences. With a focus on strategy, management systems, excellent craft, and collaboration, Rapid Blue consistently delivers on clients' objectives in a seamless and efficient manner.

Their success lies in their ability to put together advertiser-funded programming and align brands with some of the world's biggest entertainment formats. Through their partnerships and expertise, Rapid Blue has had a significant impact on their clients' bottom line. Rapid Blue's commitment to creating engaging content and their dedication to excellence make them a top choice for any television production needs