RISE is a national nonprofit brand that uses sports as a platform to address racism, champion social justice, and promote unity across the nation. Their mission is to educate and empower the sports community to eliminate racial discrimination and improve race relations. RISE offers various programs and resources to athletes, coaches, and administrators, equipping them with the knowledge and tools needed to address racism, prejudice, diversity, and inclusion.

Their leadership programs focus on building skills and creating safe spaces for difficult conversations, covering topics such as identity, implicit bias, racial ideology, and athlete activism. RISE also empowers athletes and sports leaders to become effective advocates for change, amplifying their voices and providing unique opportunities for learning. With partnerships and programs, RISE inspires positive change on matters of race and equality within the sports community and beyond