Rotorua Noir is a lifestyle brand that encompasses fashion, beauty, fitness, food, wine, and even baby care. Founded by Patsy Alvarez, a renowned beauty expert and style writer, Rotorua Noir started as a blog but has now evolved into a trusted source for the latest fashion and beauty trends. Patsy shares insider knowledge through interviews with makeup artists and hairstylists, coverage of New York Fashion Week, honest product reviews, and informative videos on how to use various products.

With a passion for her craft, Patsy's enthusiasm shines through her seminars, beauty segments, and speaking engagements. Rotorua Noir prides itself on leaving no stone unturned, providing readers with a comprehensive and up-to-date resource for all things beauty and fashion. Whether you're looking for product recommendations or tips on styling, Rotorua Noir is your go-to friend who always knows what's hot and how to rock it