Ralph Lauren's asset
Ralph Lauren

@rugby.com

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Rugby Ralph Lauren was a clothing brand based in the United States. The brand was launched by Ralph Lauren in 2004 and was inspired by the sport of rugby. However, the brand faced challenges and closed its doors in 2013.


Headquartered in New York City, Rugby Ralph Lauren aimed to provide customers with a preppy and sporty aesthetic. The brand offered a variety of products, including clothing for men, women, and children, as well as accessories, footwear, and home furnishings. Rugby Ralph Lauren focused on combining traditional rugby elements with modern designs, offering a unique and stylish look.


On a global scale, Rugby Ralph Lauren had a limited presence, with standalone stores mainly located in major cities across the United States. However, the brand also had an online presence, allowing customers from around the world to purchase its products. Rugby Ralph Lauren did not have any noteworthy subsidiaries, joint ventures, or partnerships.


However, it was considered a subsidiary of the Ralph Lauren Corporation, which is a leading fashion retail company known for its Polo Ralph Lauren brand. In terms of market position, Rugby Ralph Lauren had a niche following and positioned itself as a premium brand. However, it faced challenges in capturing a broader market share, leading to its eventual closure in 2013.


While Rugby Ralph Lauren was active, it participated in various events such as New York Fashion Week, where it showcased its latest collections. The brand had a strong following among young adults and college students, who appreciated its preppy and sporty aesthetic. As of the latest information available, Rugby Ralph Lauren is no longer in operation.


The brand's closure was part of a strategic decision by Ralph Lauren Corporation to focus on its core brands, including Polo Ralph Lauren. In conclusion, Rugby Ralph Lauren was a clothing brand that aimed to provide customers with a preppy and sporty aesthetic. However, the brand faced challenges and closed its doors in 2013.


It had a limited global presence and positioned itself as a premium brand. Despite its closure, Ralph Lauren Corporation continues to thrive with its other brands

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