Shutterfly's asset
Shutterfly

@shutterflyinc.com

Shutterfly, Inc.

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About

Description

Shutterfly is an online retailer and manufacturer based in the United States, specializing in personalized photo products. The company was founded in 1999 by Dan Baum, Eva Manolis, and their mutual friend, Andrew NcNulty. Initially, Shutterfly provided an online platform for users to store, share, and print digital photos.


Over time, the company expanded its product offerings to include personalized gifts, home décor, and photo books. The headquarters of Shutterfly is located in Redwood City, California. The modern and tech-savvy campus encompasses various departments, including product development, engineering, marketing, customer service, and manufacturing facilities.


Shutterfly's primary product line consists of customizable photo books, calendars, cards, and prints. Customers can upload their images to the Shutterfly website and personalize them using a wide range of design templates and editing tools. The company also offers photo-related products like custom home décor items, such as canvas prints, blankets, and mugs.


On a global scale, Shutterfly operates several notable subsidiaries. In 2019, the company completed the acquisition of Lifetouch, a leading provider of school photography services in North America. This acquisition expanded Shutterfly's reach into the school and family photography market.


In terms of market position, Shutterfly is one of the largest online retailers for personalized photo products in the United States. The company has a strong presence and brand recognition, solidifying its position as a leader in its industry. However, it faces competition from other online retailers, such as Snapfish and Walgreens Photo, who offer similar photo printing and personalization services.


In recent years, Shutterfly has made significant changes to its product lineup and strategy. The acquisition of Lifetouch allowed the company to diversify its offerings beyond consumer-focused products and enter the school photography market. Currently, Shutterfly operates as a subsidiary of Snapfish, following a merger between the two companies in 2019.


As of the latest available information, Shutterfly continues to innovate and expand its product line to cater to the evolving needs of its customers

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Privately Held

Company Size

10,001+

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