Vermilion

Store360は、リアル店舗における顧客の店内行動データを取得・分析し、パーソナライズした施策を打ち出せるIoTデータ分析ツールです。データレス時代の店舗DX/OMO推進をサポートし、顧客エンゲージメント向上に貢献します。

Tangerine is a leading brand that offers Store360, an innovative IoT data analysis tool for capturing and analyzing customer behavior data in physical stores. With a focus on supporting offline-to-online (OMO) initiatives and enhancing customer engagement, Store360 empowers businesses to personalize their strategies based on real-time insights. In the era of diverse purchasing behaviors, customers seamlessly switch between online and offline channels for their purchases. In response to this trend, Store360 enables businesses to create new customer experiences without the need for extensive development efforts. By integrating various consumption-related data and using AI for analysis, Store360 Insight provides in-depth insights for businesses to make informed decisions. The introduction of Store360 has shown significant benefits, including a fivefold increase in app user visit rates and in-store usage, a 300% improvement in campaign and friend registration conversion rates, an 83% reduction in campaign registration and friend acquisition costs (CPA), and an increase in customer lifetime value by 2.5 times. With Store360, businesses can transform their user experiences by leveraging data in just three minutes. Download the materials or contact Tangerine for further information and consultation.

Tangerine

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