XOXO Designs, created by Ruth, is a vibrant and creative brand that offers a wide range of colorful goods. From greeting cards and motivational prints to enamel pins, patches, and patterned stationery, XOXO Designs has something for everyone. Ruth's constant stream of new ideas ensures that the collection is always growing and evolving.

As a graduate of Duncan of Jordanstone in 2011, Ruth began designing and selling her cards. Since opening her Etsy shop in 2012, her business has flourished. XOXO Designs aims to bring smiles and celebrate life's small victories through its designs.

Ruth's handcrafted designs on her iPad using her Apple Pencil and computer software have a charming, imperfect look that mirrors real-life moments. Drawing inspiration from color, pattern, space, typography, and social media, Ruth stays connected to the vibrant creative community. Sustainability is at the core of XOXO Designs.

Ruth continually updates packaging and products to maintain a beautiful aesthetic while prioritizing eco-friendliness. All products and packaging are recyclable, and she is actively working towards eliminating single-use plastic. XOXO Designs has made significant achievements, including becoming a Not on the High Street Partner in 2016 and having pins featured on Buzzfeed.

Products are available both online and in independent shops across the UK. Ruth has also exhibited at prestigious events like Top Drawer and Harrogate Home & Gift. If you want to get in touch, you can reach out to Ruth via email or connect with XOXO Designs on Instagram, Twitter, and Facebook.

With a commitment to sustainability and a passion for celebrating life's moments, XOXO Designs by Ruth is a brand that brings joy and color to everyday life