Yqsr, which stands for Yorkshire Quality and Safety Research Group, is dedicated to leading research in safe, high quality, and sustainable care. They aim to achieve this by embracing diversity of experience and expertise. The brand focuses on involving patients and the public in their work, recognizing the importance of their perspectives.

Yqsr collaborates with various institutions such as the Universities of Leeds, York, and Bradford, as well as the Yorkshire and Humber Academic Health Science Network. Their research programs cover a wide range of topics, including Improvement Science, Patient Safety, Care Transitions, and more. They also offer educational opportunities through their Learn Together PhD Students and Reboot Coaching Programme.

Yqsr organizes informative seminars and webinars, bringing together academics, clinicians, and NHS managers to exchange knowledge and ideas. Throughout their work, Yqsr remains committed to delivering impactful research for the benefit of patients and healthcare providers