ZOOFASHIONS, founded in 1982, is a renowned brand that has been keeping its affluent, stylish, and fashion-savvy clientele in style for over 40 years. Our mission is to curate a selection of creative, rare, and unique pieces from across the globe and showcase them to our London-centric crowd. We started by catering to an edgy crew at the forefront of new music, art, and bohemian lifestyle, and our distinctive edit quickly gained popularity in our East London store.

As our business grew, we expanded to a second store, allowing our men's and women's collections to have their own dedicated spaces, enabling us to showcase individual style and circumstance. Over the years, we have developed a global appeal and customer base, while staying true to our original mission of bringing our customers a curated selection of up-and-coming designers mixed with high-end brands from around the world. Despite our growth and success, we have maintained a cohesive and inspiring shopping experience both in-store and online, thanks to our dedicated team of creatives and industry professionals.

Explore our curated selection and experience the ZOOFASHIONS difference for yourself. Visit our store in Ilford or shop online today