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March 21st, 2022

Buick might be getting a new logo for the first time in 32 years

Buick old logo
before
Buick new logo
after

One of the most recognizable automotive brands in the United States seems to be rebranding its logo for the first time in 32 years. According to CarBuzz, the Buick logo will feature a new take on their traditional tri-shield logo that dates back to its first use in 1959.

CarBuzz broke the story after discovering a trademark filling for what they believe is the new face of the Buick brand. Buick responded to the discovery, saying, "Buick has no announcements to make in relation to speculative reports regarding a logo change."

We'll update the story once more information is made available.

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