ASICS, a global sports company founded in 1949 by Kihachiro Onitsuka, is committed to promoting a healthy and active lifestyle. With a strong belief in the connection between a sound mind and a sound body, ASICS aims to help people around the world live happier and more fulfilling lives, both physically and mentally. The company's rich history begins with Onitsuka's dream of using sports to nurture youth and contribute to social development.

From its humble beginnings as a basketball shoe maker in Kobe, Japan, ASICS has evolved into an internationally recognized brand that offers a wide range of innovative sporting footwear and equipment. ASICS not only focuses on product development but also values research and innovation. The Institute of Sport Science, comprising dedicated researchers, works tirelessly to identify and meet the performance needs of athletes and sporting enthusiasts.

In addition to its commitment to sport and innovation, ASICS is also dedicated to sustainability, human rights, and ethical business practices. The company actively engages in CSR initiatives, ensuring responsible supply chain practices and creating a positive impact on employees, communities, and consumers worldwide. Discover more about ASICS through their online platforms, including the ASICS Sports Museum, which offers an immersive experience showcasing the remarkable achievements of athletes and the evolution of sporting footwear and equipment.

Join ASICS in their mission to create a world where everyone can enjoy the benefits of a healthy and active lifestyle