10Cents Project is a nonprofit arts and culture organization founded by interdependent artist Giuseppina Giordano. With a mission to make art accessible, the project transforms everyday spaces, such as supermarkets, into vibrant platforms for artistic expression through innovative initiatives like the Grant Zero Edition. The organization also emphasizes collaboration, showcasing the contributions of various artists, including graphic and illustration design by Matteo Signorelli and web design by Giuseppe Maria Paolillo.

Devoted to fostering creativity and community engagement, 10Cents Project hosts a range of special projects and events aimed at inspiring both artists and the public. Under the leadership of President Giordano and Vice President Francesco Calabrese, the organization encourages participation and connection among local artists and their supporters. By leveraging social media platforms like Instagram, Facebook, and Twitter, 10Cents Project continuously updates its followers on new developments and art initiatives, ensuring that art remains an integral part of everyday life.