Unclaimed brand
Kronenbourg 1664 Blanc beer is a fruity french wheat beer with a hint of citrus. Refreshing & slightly sweet, 1664 Blanc invites you to the French way of life.
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Hex Code
Color name
RGB
HSL
CMYK
#C4251A
Thunderbird
196, 37, 26
4, 77, 44
0, 81, 87, 23
#FFFFFF
White
255, 255, 255
0, 0, 100
0, 0, 0, 0
#113966
Chathams Blue
17, 57, 102
212, 71, 23
83, 44, 0, 60
1664 is a French beer brand celebrated for its heritage and refined, refreshing flavors. Its best-known offering, 1664 Blanc, is a wheat beer with a naturally hazy appearance, subtle aromas, and a delicate citrus twist. Slightly sweet and refreshing, it is presented in a distinctive blue bottle and evokes the brand’s French character and joie de vivre.
The range also includes 1664 Rosé, a wheat beer with a complex fruit profile featuring subtle raspberry, exotic fruit, and coriander notes. For those seeking an alcohol-free option, 1664 Blanc 0.0 offers the citrus and coriander-infused taste associated with Blanc, without the alcohol. Together, these beers provide different ways to enjoy the brand’s fruit-forward wheat beer style.
1664 also shares guidance on brewing and serving its beers, helping consumers create a considered beer experience at home or with friends. Its website features product information, nutritional details, responsible drinking guidance, and brand campaigns. The brand encourages moderation and invites drinkers to enjoy its beers responsibly.
Brand industry
Food and Drink
Company type
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Year founded
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Company size
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French wheat beer
Citrus-flavoured beer
Alcohol-free wheat beer
Premium beer brands
Fruit-flavoured wheat beer
How do I download the 1664 Blanc logo?
The 1664 Blanc logo comes in two versions: dark icon and light logo. Download as SVG, transparent PNG or JPEG.
What does 1664 Blanc's branding look like?
The 1664 wordmark is a distinctive blue script numeral-and-name lockup, often paired with a red diagonal cross motif and set against the signature cobalt-blue bottle and packaging. The wider identity pairs clean, contemporary lettering with deep blue, white, and restrained red accents, using polished product photography, luminous beer-and-citrus imagery, and spacious, refined compositions.
What are 1664 Blanc's brand colors?
The 1664 Blanc color palette uses the hex codes #C4251A, #FFFFFF and #113966.
The 1664 Blanc name, logos and brand assets are trademarks of 1664 Blanc and its affiliates. Brandfetch isn't affiliated with or endorsed by 1664 Blanc. Their use is subject to 1664 Blanc's brand guidelines.
