Unclaimed brand
We help organizations strengthen their teams, create financial freedom and build sustainable growth.
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Hex Code
Color name
RGB
HSL
CMYK
#145593
Fun Blue
20, 85, 147
209, 76, 33
86, 42, 0, 42
#FCFCFC
Alabaster
252, 252, 252
0, 0, 99
0, 0, 0, 1
#0A195E
Downriver
10, 25, 94
229, 81, 20
89, 73, 0, 63
First Gen Financial helps organizations strengthen their teams, improve employee benefits, and pursue sustainable growth. The firm specializes in employer-sponsored, self-insured health plans designed to give employees access to a broader range of benefits at little to no net out-of-pocket cost, depending on the plan design and census. Its offerings include self-insured group health plans, wellness plans, supplemental benefits, and services such as virtual urgent and primary care, counseling, prescription delivery, and hospital bill advocacy.
First Gen works with employers through a structured process that includes collecting payroll documents, reviewing eligibility, preparing calculations, implementing the plan, and educating employees. The company says its benefits approach may help employers reduce payroll-related costs while supporting employee satisfaction and retention. Employees may gain additional coverage and, depending on individual tax circumstances, potentially increase take-home pay.
The firm also provides specialized financial and project expertise, with work documented to support audit readiness and, when required, accompanied by legal memorandums.
Brand industry
Finance
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