360&1 is a hotel marketing and technology company that helps hotels and hotel chains increase direct bookings and strengthen their digital independence. Its solutions are designed to help accommodation providers compete with online travel agencies and major digital platforms through a combination of hospitality expertise, marketing services and performance tools.

The company offers FindThePax, an all-in-one platform for hoteliers that includes web analytics and campaign monitoring. Its tools help users track marketing performance, monitor their brand and distribution network, and review online travel agency and competitor advertising across 12 countries. The Price Intelligence module supports competitive rate analysis, while email and SMS features enable hotels to contact past guests and prospects with offers.

360&1 also provides performance-based campaigns to grow direct reservations, with commissions advertised from 9.5% of generated revenue and no upfront media budget. The company positions its services as a way to improve visibility, manage pricing and make marketing investment more accountable. Based in France, 360&1 also shares industry news and advice for hoteliers through its blog.