3INA

3INA is a European beauty brand offering makeup, skincare and accessories with a colorful, rule-free approach to self-expression. Its products are designed to be easy to use and adaptable to different styles, from everyday essentials to more experimental looks. The brand describes its makeup and skincare as vegan and cruelty-free, with shades created for everyone.

The makeup range covers eyes, lips and face, including mascara, eyeshadow, eyeliner, brow products, lipstick, lip pencils, lip oils, blush, concealer, foundation, highlighter and powders. Multi-use formulas are a key feature: The No-Rules Cloud is a cream-to-powder color product for eyes, lips and cheeks, while The No-Rules Cream is presented as a tinted matte cream. Lip products include a hydrating 24-hour lip oil and longwear matte liquid lipstick. 3INA also offers skincare for cleansing and toning, treatment, hydration, protection and self-tanning, alongside kits, minis, brushes and accessories. Customers can browse products by shade family and shop online, with support for delivery, returns and customer enquiries.