3Palavrinhas

3 Palavrinhas is a Brazilian children’s entertainment brand centered on music, faith, learning, and family-friendly fun. Its lively characters share the message that God is love through songs and animated videos, available on YouTube and other digital platforms. The brand says its content is designed to support positive family values, with engaging animation and inclusive subtitles that can also encourage learning and literacy.

Its main channel has more than 13 million YouTube subscribers, and the brand reports reaching audiences in over 206 countries. For babies and newborns, 3 Palavrinhas Baby offers a dedicated channel with content intended to support relaxation and sleep. Families can also download free activities, including coloring pages, games, and other playful resources.

The official store sells character figures, educational toys, clothing, games, books, lunch bags, Bibles, and more. Through six touring groups, 3 Palavrinhas stages live events in Brazil, the United States, and Europe. Its offerings also include a publishing imprint, with titles such as Diferente Igual a Gente