Free-Byte, a brand solutions platform by 4P Dijital İşler Tic. A.Ş., connects brands with millions of mobile users through rewards, games and interactive digital experiences. The company reports more than 20 million registered users and over 200 brand partnerships, and says it launched Turkey’s first app to surpass one million downloads in 2012.

Free-Byte designs campaigns around each brand’s objectives, using games, tasks and rewarded promotions to encourage engagement. Its services also include building games and digital products for platforms such as KazandıRio, BiP, GNÇ and Tosla, helping brands strengthen loyalty and become part of users’ everyday experiences. Campaigns run on technology developed and maintained by Free-Byte, enabling brands to launch without building a new system from scratch.

Since 2007, Free-Byte has worked with all three of Turkey’s major mobile operators and operates infrastructure designed to handle high traffic reliably. With offices in Istanbul and Muğla, the company combines mobile products, campaign mechanics and established technology to create experiences for both brands and users.