Abdulrahman Alaa is a digital marketing and media-buying expert who offers practical training for people seeking to build skills in online advertising or grow an agency. With more than eight years of experience, he has worked with over 25 clients, including major brands, and founded AdBuyers, a company whose clients have generated more than 30 million Egyptian pounds in sales. He has also helped thousands of people enter the marketing field through his educational content and courses.

His comprehensive Media Buying Program combines 10 courses covering advertising on Facebook and Instagram, Google, Snapchat, TikTok, and LinkedIn. It also introduces marketing fundamentals, campaign performance, and advertising across business sectors such as e-commerce, clothing, beauty, clinics, and real estate. Participants receive practical working documents and guidance on finding media-buying work.

For aspiring agency founders, One Niche Agency provides a step-by-step curriculum on choosing a niche, establishing workflows, building a team, pricing, client management, marketing, and scaling.