Alpinestars is a renowned brand that was founded by Sante Mazzarolo in 1963. Based in the small town of Asolo in Northern Italy, Alpinestars takes its name from the perennial Alpine star flower. From the very beginning, Alpinestars has been dedicated to producing top-quality products for motocross, a new and exciting sport at the time.

Alpinestars offers a wide range of innovative products and services to cater to the needs of motocross enthusiasts. Their product lineup includes high-performance helmets like the Supertech R10 and SM5, as well as the technologically advanced Tech-Air Systems for enhanced safety on the road. Additionally, Alpinestars offers an extensive collection of road jackets, urban jackets, and touring apparel, ensuring that riders are well-equipped and protected in any riding conditions.

With a strong focus on athletes, Alpinestars collaborates with top riders and constantly develops new collections like the FQ20 and MM93. They also offer MX gear sets, helmets, boots, and protective equipment like chest protectors for off-road adventures. Moreover, Alpinestars caters to other motorsports like karting and auto racing, providing a range of suits, gloves, footwear, and tech layers.

For those who prefer a more casual style, Alpinestars offers a stylish and comfortable collection of hoodies, t-shirts, jackets, hats, and more, allowing fans of the brand to showcase their passion in everyday life. Alpinestars is committed to innovation and pushing boundaries in the world of motocross, ensuring that riders can perform at their best while staying safe and comfortable