ABC Automobile Division
@abcautomobile.mu
In the early 1980s, ABC Motors capitalised on the shifting dynamics in the automobile market to position itself and take maximum advantage of rapidly changing consumer and economic trends. Its diversified portfolio features prestigious names like Alfa Romeo and Porsche alongside popular brands like Fiat and more particularly Nissan, the unstoppable Japanese giant which has been the leading brand in Mauritius for the last 14 consecutive years. The success of ABC Automobile Division may be associated with the Group’s philosophy: “We Care for You”. Synonymous with a highly professional and dynamic approach to all customers, whether you require a small car, a 4-wheel drive, an MPV, a family car or an entire fleet of goods vehicles. Proof of this continued success is the numerous prizes awarded to the company, be it for its sales performance, after-sales service and spare parts facilities – amongst others the Nissan Gold Prize Award won on several occasions, the Nissan President Award and the Nissan Global Award. The ABC Automobile division does not solely import new vehicles; an ample choice of makes and models are also available second-hand through the Ginza Motors branch. Other activities through ABC Coach Works Ltd can be added to the list – from the assembling of luxury coaches to the importation of trucks and tractors or the manufacturing of canopies for pick-ups. Another business activity of the ABC Group is the importation of high quality European and Asian tyres through ABC Marketing Ltd. In parallel, Quikfix Car Centre has brought a new dimension in automotive service as it brings together under one roof a tyre centre equipped with the latest wheel balancing and alignment facilities. This unit also provides a complete solution regarding the maintenance of all brands and models of vehicles.
ABC Automobile Division's Company Logos
ABC Automobile Division's Brand Colors
Hex Code
Color name
RGB
HSL
CMYK
#7B6917
Olivetone
123, 105, 23
49, 68, 29
0, 15, 81, 52
#303590
Bay of Many
48, 53, 144
237, 50, 38
67, 63, 0, 44
#CB725E
Chestnut Rose
203, 114, 94
11, 51, 58
0, 44, 54, 20
About ABC Automobile Division
ABC Automobile is a prominent player in the automotive industry in Mauritius. As part of the ABC Group of Companies, this division has evolved from a single-brand company to a diverse automobile group that represents 14 vehicle brands. Their portfolio includes 8 car brands, 5 brands in the Heavy Commercial Vehicles segment, and 1 bicycle brand.
With a workforce of over 850 employees, ABC Automobile is known for its top-notch brands like Porsche, Škoda, Alfa Romeo, Jeep, Dodge, Fiat, Nissan, Yutong, and UD Trucks. ABC Motors, their flagship company, has been recognized as the leading automobile brand in Mauritius on 19 occasions.
In addition to distributing new vehicles, ABC Automobile also offers various services. They market pre-owned vehicles through Ginza Motors, manufacture luxury coaches, import UD trucks, supply European and Korean tires through TyreXpert, and provide comprehensive vehicle maintenance services through QuikFix Service Centre.
Furthermore, the company offers integrated fleet management solutions through Fleetleader and introduced the first 24/7 roadside assistance service in Mauritius, ABC Assistance Automobile (AAA). Since 2021, they have expanded their activities to include the renowned bicycle brand, GIANT.
ABC Automobile is committed to contributing to society through their corporate social responsibility activities. The Sir Jean Etienne Moillin Ah-Chuen Foundation, named after the company's founder, focuses on Environment, Education, Health & Sports, and Community Empowerment.
With their vision to be the most outstanding and innovative automobile company in Mauritius, ABC Automobile strives to provide exceptional service, unique experiences, and superior value to their stakeholders. They uphold their values of Connectedness, Agility, Loyalty, Integrity, and Tenacity in all aspects of their operations.
Visit ABC Centre on Military Road in Port-Louis, Mauritius to explore their wide range of brands and experience their excellent service.
