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Hex Code
Color name
RGB
HSL
CMYK
#1B5EE2
Denim
27, 94, 226
220, 79, 50
88, 58, 0, 11
#A0C2F5
Perano
160, 194, 245
216, 81, 79
35, 21, 0, 4
#910101
Red Berry
145, 1, 1
0, 99, 29
0, 99, 99, 43
Lazada Group, founded in 2012, is Southeast Asiaβs premier eCommerce platform, shaping the retail landscape across six countries: Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. As part of Alibaba Group since 2016, Lazada leverages cutting-edge technology and logistics to provide customers with a seamless shopping experience. The brand is committed to serving 300 million customers by 2030 and boasts the largest selection of brands and sellers in the region.
Lazada offers diverse platforms including LazMall, Southeast Asia's largest virtual mall featuring over 32,000 brands, ensuring product authenticity, rapid delivery, and a customer-friendly return policy. Through Lazada Marketplace, retailers gain instant access to millions of potential customers, with support in secure transactions, customer care, and marketing analytics. Additionally, Lazada facilitates a cross-border platform that connects local Southeast Asian brands with international consumers, making global shopping accessible. With a strong focus on innovation and customer satisfaction, Lazada continues to set the pace in the eCommerce sector.
Brand industry
E-commerce and Shopping
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