AceVector is an Indian digital commerce ecosystem focused on connecting shoppers, enabling sellers, and supporting brands across the country. Founded in 2007 and named in 2022, the group brings together three businesses with complementary roles in technology-enabled retail: Snapdeal, Unicommerce, and Stellaro Brands. Its approach combines a value-focused marketplace, commerce software, and consumer brands to serve the evolving needs of India’s digital economy.

Snapdeal is an e-commerce marketplace designed for value-conscious, trend-aware shoppers, particularly in mid-sized and smaller cities. Unicommerce provides retail technology, including its Uniware platform for e-commerce operations, alongside logistics solutions through Shipway and e-commerce marketing technology through Convertway. Stellaro Brands develops consumer brands, including Rangita, which offers affordable, design-led ethnicwear for young women through marketplaces, its website, and physical stores.

AceVector emphasizes consumer insight, technology-led businesses, AI-driven platforms, and strong governance. Together, its businesses aim to simplify online commerce, help sellers adapt to digital channels, and make products and services more accessible to consumers beyond India’s largest cities.