ActiBa Finanzas helps individuals review and better understand their personal and household finances, with the aim of improving financial choices and making resources go further. The brand offers guidance on products and arrangements that may be worth reviewing, including mortgage and personal loans, life, home, car, health and travel insurance, retirement plans, savings, investments and estate protection. Its service includes looking at questions such as whether a mortgage-linked life policy is suitable, what a retirement plan is earning or losing, and how financial planning may relate to inflation and the time available to save.

ActiBa also provides information for families supporting a relative with a legally recognised disability, including potential tax deductions, and can connect clients with others in similar circumstances. The website presents its approach as straightforward and accessible, helping people explore financial concepts without requiring specialist knowledge. ActiBa says it does not charge for an initial financial review or advice, and that enquiries are made without obligation