Action Finance is a Moroccan financial consulting and training firm established in 2014, serving small and medium-sized businesses, executives, and investors. It provides tailored financial and organizational support to help companies improve performance, manage growth, and make informed decisions. Its consulting services include financing applications and bank business plans, identifying suitable government grants, management control systems, and the design of business procedures. The firm also offers outsourced financial director services, recruiting for finance roles, and assistance for foreign companies setting up in Morocco and Moroccan businesses expanding abroad. Its support can cover legal, tax, and operational considerations for market entry.

Action Finance delivers professional training in finance, accounting, and taxation, including Moroccan accounting, corporate finance, and management control. The firm reports more than 13 years of experience, over 200 clients supported, and more than 500 assignments completed. Its founder brings over 30 years of corporate finance experience. Through consulting, training, and regularly published insights on finance, tax, and accounting, Action Finance helps businesses strengthen their financial foundations and pursue sustainable development.