ADDLESS is a green design studio that specializes in providing innovative, sustainable, and cost-effective packaging solutions. We understand the growing concern over the abundance of plastic, multi-material, and un-recyclable single-use packaging worldwide. To combat this issue, ADDLESS develops designs, processes, and materials that adhere to circular economy principles, improving reusability, recyclability, and compostability. Our goal is to offer brands and companies the opportunity to succeed by providing design solutions that not only meet sustainability targets but also captivate consumers through aesthetic values and storytelling.

Our expertise lies in creating, adapting, and harmonizing structural packaging and graphic design to maximize brand effectiveness and inspire change. From global packaging strategy development to market intelligence and cost analysis, our services encompass a wide range of solutions. By adopting a bold and innovative approach, we strive to lower costs, improve efficiency, and promote sustainability. In addition, ADDLESS is the only design studio taking on the challenge of designing and manufacturing fully recyclable and compostable packaging, setting us apart in the industry.

Founded by Cyril Drouet, a multi-award-winning creative director with 16 years of international experience, ADDLESS aims to lead the next sustainable packaging revolution. Our vision is to design all packaging within circular economy principles and sustainable sources as an alternative to plastic packaging on a global scale. Located in the inspiring Clear Water Bay Country Park in Hong Kong, nature drives our inspiration, way of life, and energy. Connect with us to add vision to your brand and protect the environment.