AdPlet is an advertising platform for creating and managing targeted campaigns across digital products. It helps brands reach users in relevant placements where they are actively engaging, with options that include search, bookmarks, widgets, banners, AI responses, and sponsored content. Advertisers begin by choosing a campaign goal, such as introducing a product, generating sales, building brand awareness, or attracting traffic. AdPlet then recommends placements based on the objective, product, and campaign type, before campaigns are submitted for review and launch.

From a central dashboard, brands can track campaign status, budget, impressions, clicks, and performance by placement. The platform also offers advanced targeting by time, product, and audience, detailed reporting with live metrics including click-through rate, and tools to customize campaign content, images, colors, and links. Wallet and payment options include instant and installment payments. AdPlet presents itself as a quick-start service, inviting businesses to build a campaign in minutes, select suitable placements, and send it for review.