Advans Group is a prominent international microfinance group that was established in 2005. With a clear vision in mind, Advans aims to create a model group of financial institutions that contribute to the growth of local businesses, generate employment opportunities, and enhance the living standards of their clients. By doing so, they actively work towards fostering private sector-led economic and social development in Africa, the Middle-East, and Asia.

To accomplish their vision, Advans operates based on a well-defined mission. They strive to address the financial needs of small businesses and other underprivileged populations who lack access to formal financial services. Through their tailored financial services, Advans ensures that their offerings are sustainable, responsible, and specifically designed to meet the unique requirements of their clients.

The core values of Advans include being open to all, committed to making a positive and lasting impact, and embodying an entrepreneurial and innovative spirit. Under the leadership of CEO Steven Duchatelle, Advans plans to focus on maximizing the potential of their affiliates and positioning each one as the preferred financial partner for small businesses. They have identified five key strategic pillars to support this ambition, including a client-centric approach, expanding their agrifinance offerings, addressing personal finance needs, deploying alternative delivery channels, and digitalizing processes and products for better efficiency and client experience.

With a reinforced brand identity and ongoing innovations, Advans Group is dedicated to growing alongside their valued clients