AdZoic is an AI-powered demand-side platform (DSP) that helps marketing teams, agencies and trading desks plan and buy digital advertising in real time. Its machine-learning models assess each available ad impression, predict its potential value and automatically adjust bids, budgets and targeting to pursue campaign goals while avoiding unnecessary spend. The platform brings mobile in-app, mobile web and online video buying together, alongside Google campaigns on YouTube, Search and Demand Gen, including placements on Discover and Gmail.

AdZoic offers contextual, audience and geographic targeting, as well as retargeting with frequency caps. Pre-bid brand-safety and fraud filtering is designed to keep ads away from unsafe content and invalid traffic. The service also provides a live dashboard for monitoring impressions, eCPM, click-through rate and spend, with billing and AI-generated reports that explain campaign changes and performance. Third-party cookies are not required for its contextual targeting. AdZoic focuses on Asian advertising markets and invites prospective customers to request a 30-minute demo to explore the platform against their goals.