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Hex Code
Color name
RGB
HSL
CMYK
#9621A3
Seance
150, 33, 163
294, 66, 38
8, 80, 0, 36
#FFFFFF
White
255, 255, 255
0, 0, 100
0, 0, 0, 0
#5E0377
Pigment Indigo
94, 3, 119
287, 95, 24
21, 97, 0, 53
Lazada Group, established in 2012, is Southeast Asia’s premier eCommerce platform, connecting consumers across six countries: Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. With a commitment to revolutionizing retail, Lazada leverages advanced technology, logistics, and payment solutions to provide a seamless shopping experience. As the regional flagship of Alibaba Group, Lazada boasts a robust technology stack, enhancing its ability to adapt to customer demands and market trends swiftly.
Central to their offerings is LazMall, the largest virtual mall in Southeast Asia, featuring over 32,000 trusted brands, ensuring product authenticity and rapid delivery. Their Marketplace empowers retailers with access to millions of potential customers, offering diverse products across 18 categories, including health, beauty, fashion, and home appliances.
Additionally, Lazada's cross-border initiatives enable Southeast Asian and international brands to reach a wider audience, backed by Alibaba's logistics capabilities for prompt delivery. With a vision to serve 300 million customers by 2030, Lazada is truly a leader in the eCommerce landscape.
Brand industry
E-commerce and Shopping
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How do I download the Lazada logo?
The Lazada logo comes in two versions: light logo and dark icon. Download as transparent PNG or JPEG.
What are Lazada's brand colors?
The Lazada color palette uses the hex codes #9621A3, #FFFFFF and #5E0377.
The Lazada name, logos and brand assets are trademarks of Lazada and its affiliates. Brandfetch isn't affiliated with or endorsed by Lazada. Their use is subject to Lazada's brand guidelines.
