Unclaimed brand
Afterpay is fully integrated with all your favorite stores. Shop as usual, then choose Afterpay as your payment method at checkout. First-time customers complete a quick registration, returning customers simply log in.
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Hex Code
Color name
RGB
HSL
CMYK
#2F97E1
Curious Blue
47, 151, 225
205, 75, 53
79, 33, 0, 12
#E6A65A
Porsche
230, 166, 90
33, 74, 63
0, 28, 61, 10
#9B2453
Hibiscus
155, 36, 83
336, 62, 37
0, 77, 46, 39
Afterpay is a leading financial technology company dedicated to transforming the way consumers shop and pay. By providing a "Buy Now, Pay Later" (BNPL) service, Afterpay empowers customers to make purchases and pay in four equal, interest-free installments, alleviating financial stress associated with large expenses. With a commitment to creating an economy that benefits everyone, Afterpay has rapidly expanded its merchant network, featuring a variety of brands, including Journeys, Rawlings Sporting Goods, and Helzberg Diamonds, making it easier for customers to access products without immediate financial burdens.
In addition to enhancing shopping flexibility, Afterpay actively supports small and medium businesses, evidenced by a 55% growth in its SMB merchant network in 2023. The company also launched the Afterpay DROPSHOP, offering exclusive homeware items in collaboration with designers. Through its innovative approach, Afterpay not only saves consumers money—over $127 million in fees compared to credit cards in Australia—but also fosters responsible spending habits, making it a popular choice among younger audiences.
Brand industry
Finance
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