African Agency for Arid Resources Limited
@agarlimited.com
African Agency for Arid Resources Limited (Agar Ltd) is an award-winning Kenyan company dealing in natural resources from the Arid and Semi-Arid Lands of East Africa. Started as a commodities’ agency specializing in the trade of gum Arabic and resins such as Frankincense and Myrrh, we soon started creating value addition and distil the resins into essential oils. Shortly after a retail line followed comprising of 10+ essential oils, aloe-based cosmetics, shea butter and carrier oils under the Jua by Agar brand, now present in 4 countries. We express strong environmental and social impacts through our work in arid and semi-arid lands: When we collect and process arid lands’ resources such as Frankincense and Sweet Myrrh which are present in Jua By Agar we actively diversify income and strengthen the livelihood of pastoralist communities and while doing so we raise awareness and advocate for conservation, bio-diversity and sustainability, being the two resins products of trees. We are also actively involved in reforestation and land regeneration efforts and work closely with local governments in Kenya, NGOs and other stakeholders including the United Nations and the Italian Government.
African Agency for Arid Resources Limited's Company Logos
African Agency for Arid Resources Limited's Brand Colors
Hex Code
Color name
RGB
HSL
CMYK
#FAFAE1
Coconut Cream
250, 250, 225
60, 71, 93
0, 0, 10, 2
#A5DFD3
Aqua Island
165, 223, 211
168, 48, 76
26, 0, 5, 13
#181818
Cod Gray
24, 24, 24
0, 0, 9
0, 0, 0, 91
About African Agency for Arid Resources Limited
AGAR Limited, also known as the African Agency for Arid Resources, is an award-winning Kenyan brand that specializes in natural resources from the Arid and Semi-Arid Lands in East Africa. Initially focused on trading gum Arabic and resins like Frankincense and Myrrh, AGAR quickly expanded their offerings by distilling these resins into essential oils, adding value to their product line. Today, AGAR Limited offers over 10 essential oils, carrier oils, body butters, and organic aloe-based cosmetics.
They have also introduced additional cosmetic products under the new JUA by Agar brand, which is now available in four countries. As a consultancy agency, AGAR Limited collaborates with governments, international NGOs, and UN agencies on projects related to land restoration, bio-enterprise development, and income generation activities. With a mission to economically empower indigenous communities, AGAR aims to create sustainable market access and provide professional technical advice.
They pride themselves on their core values of integrity, transparency, product innovation, quality, biodiversity, and conservation. Visit AGAR Limited to experience their high-quality products and contribute to the preservation of Arid and Semi-Arid Lands in East Africa
Brand industry
E-commerce and Shopping
Company type
Privately Held
Year founded
2018
Company size
2-10 employees
