AGU has been designing cycling apparel, rainwear and bicycle bags since 1966, with products intended to help riders go further in changing weather. The brand’s range serves women and men and includes cycling jerseys, shorts, jackets, base layers and performance clothing, alongside accessories such as helmets, gloves, socks, eyewear and overshoes. For wet conditions, AGU offers commuter rain jackets and trousers, full rain suits, ponchos and other weather-protective items. Its cycling bags include rear, handlebar, frame and saddle bags, backpacks and bikepacking equipment, with rain covers and waterproof options also available.

AGU also sells lifestyle clothing, including winter jackets and casual tops. Its online store features collections for everyday commuting and sport, as well as an outlet. Customers can find sizing, care and product information, and access support for delivery, payment, returns and warranty questions. The site advertises a three-year warranty and free delivery on orders from €120, with delivery the next day for orders placed before 20:00. AGU emphasizes comfort and practical protection for cycling in all weather.