Unclaimed brand
Find your next hotel in Scandinavia with Aiden Hotels – A stay with local charm and digital ease.
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Hex Code
Color name
RGB
HSL
CMYK
#E52D27
Alizarin Crimson
229, 45, 39
2, 79, 53
0, 80, 83, 10
#914710
Korma
145, 71, 16
26, 80, 32
0, 51, 89, 43
#FAFAFA
Alabaster
250, 250, 250
0, 0, 98
0, 0, 0, 2
Aiden Hotels is a group of hotels within BWH Hotels, a family of personalised properties, and is described as Best Western’s newest hotel group. Its focus is on relaxed, convenient stays with local charm and digital ease. Guests can book accommodation at Aiden hotels across Scandinavia and explore offers and hotel locations through the brand’s website.
Aiden also provides long-stay accommodation for guests who need a place to stay during a work assignment or while renovating their home. In Stockholm, the brand offers a corporate status match, matching corporate agreements from competing hotel chains at its hotels there. The website also highlights membership benefits and sustainability as part of the Aiden experience.
Technology features include smart service robots, referred to as “Iron (M)aidens,” which help deliver food and keep the hotel clean, adding convenience during a stay. Aiden presents its hotels as welcoming places designed to make it easy for guests to feel at home, whether they are visiting for a short trip or a longer stay.
Brand industry
Travel and Tourism
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The Aidenhotels name, logos and brand assets are trademarks of Aidenhotels and its affiliates. Brandfetch isn't affiliated with or endorsed by Aidenhotels. Their use is subject to Aidenhotels's brand guidelines.