AJ Sellman Family Funeral Directors is an independent, sixth-generation family business serving Cannock, Penkridge, Cheslyn Hay, Great Wyrley and surrounding parts of Staffordshire. Established in 1870, the firm combines a long local history with a personal approach, helping families arrange funerals with care, dignity and compassion.

Its services include direct cremations, simple and traditional funerals, burials, and bespoke arrangements shaped around individual wishes. The team guides families through the practical steps of arranging a funeral and provides information on matters such as registering a death, dealing with the coroner, financial support and notifying relevant organisations. Bereavement support and a Book of Remembrance are also available.

For those wishing to plan ahead, AJ Sellman offers prepaid funeral plans, including direct cremation plans that can be purchased online. The website also provides online memorials, pricing information and details of optional additions. Led by managing director George Poole and supported by members of his family, the firm is recognised for professional service and personalised care during difficult times.